Cookie Policy

We Use Tracking Tools

We collect personal information about users over time and across different websites when you use this website. We also have third parties that collect personal information this way. To do this, we use several common tracking tools. These may include browser cookies, web beacons and similar technologies. To learn more about what tracking tools are and how they work visit consumer.ftc.gov.

Our vendors or third parties may place and use these tools on our sites or apps. In this policy “we” and “us” refers to Alpine Anchor LLC. and our affiliates. It also includes our vendors and third parties who are authorized to place tools on our sites or apps.

Why We Use Tracking Tools

Some cookies are necessary for the operation of the Alpine Anchor website: we refer to these as “essential cookies.” For example, a session cookie is used to maintain a user’s session while they are logged into the Alpine Anchor web application.

We use tracking tools for many other reasons, including to engage in interest-based advertising. Interest based advertising or “online behavioral advertising” is serving advertising content to you based on information gathered from you over time across multiple sites or other platforms. It includes serving ads to you after you leave our website, encouraging you to return. It also includes serving ads we think are relevant based on your browsing habits or online activities. These ads may be served on websites. They may also be served in emails. We may serve these ads, or third parties may serve ads about our products. The ads may be about our products or other companies’ products.

We may also use tracking tools:

• To recognize new or past website visitors.
• To improve our website and to better understand your visits on our platforms. To integrate with third party social media websites.
• To observe your behaviors and browsing activities over time across multiple websites or other platforms.
• To better understand the interests of our customers and our website visitors.

Analytics Cookies

We use PostHog, a product-analytics service, and Google Analytics, a web-analytics service provided by Google LLC, to understand how visitors use our website so that we can improve it and identify links that lead to missing pages. These services set cookies and use similar browser storage to recognize a browser across page views and to measure usage. For example, PostHog sets a cookie (named similar to ph_[project-id]_posthog) that stores a randomly generated identifier and typically persists for up to 12 months, and Google Analytics sets cookies (such as _ga) that likewise store a randomly generated identifier. This identifier lets us count repeat visits and understand how the site is used; we do not use it to determine who you are, and we do not build a profile of you, unless you sign in. We configure PostHog to mask on-page text and input values, and we do not use it to record your screen or session. You can control these cookies as described below.

Advertising Cookies

We use Google Ads to promote Alpine Anchor. Google Ads may set cookies on our Sites that let us show our advertisements to you on other websites and in Google’s advertising network (this is often called “remarketing” or “interest-based advertising”), and that help us measure how our advertising performs. We do not sell your personal information, and we do not share your name or email address with advertising networks for this purpose; the information used for this advertising is limited to online identifiers such as cookie IDs and your interactions with our Sites.

How To Control Certain Tracking Tools

Cookies that Alpine Anchor sets on its website can be controlled by visiting the Cookie Settings link on our homepage (horizonplatform.ai).

In addition, your browser may give you the ability to control cookies. How you do so depends on the type of cookie. You can set your browser to reject cookies. To find out more about how to control cookies from your web browser, please visit the FTC’s online guide. If you deselect certain cookies, we will either prevent them from being set or disable any scripts that may use them to track you.

You can control the advertising cookies described above by using Google’s Ads Settings at https://adssettings.google.com, and you can opt out of Google Analytics across all websites by installing the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout.

Our Do Not Track Policy

Some browsers have “do not track” features that allow you to tell a website not to track you. These features are not all uniform, and we do not currently respond to “do not track” signals. Where required by law, however, we treat a recognized opt-out preference signal such as the Global Privacy Control (GPC) as a request to opt out of the sharing of your personal information for targeted advertising. If you block cookies, certain features on our sites may not work, and not all of the tracking described here will stop.

How To Control Interest-Based Advertising

The Self-Regulatory Program for Online Behavioral Advertising program provides consumers with the ability to opt-out of having their online behavior recorded and used for advertising purposes. To opt-out of interest based advertising you can visit the DAA’s WebChoices Tool and follow the instructions on that page. (Not all companies that may set advertising cookies participate in the DAA program).